You dropped a promise this week.
You just don’t know which one yet.
The average exec makes 23 email commitments a week and loses track of 11. Follow-Through reads your inbox, catches every one, and hounds it to done.
Good morning, Alex.
3 items need attention today.
- Kept rate 94%, +12 pts vs previous 30 days
- Oldest waiting item: deal terms from Jason Ito, 2 days
- 3 of 7 open items are due this week
Send Q3 deck to the board
Overdue 1d · Gmail · Commitment · Sarah Chen
You promised in “Re: Q3 updates” you’d send the finalized deck by EOD.
Awaiting deal terms from Jason Ito
Waiting 2 days · Gmail · Waiting for · Jason Ito
Jason said he’d send the revised Acme partnership terms by Thursday.
Intro Priya to the Vercel team
Resolved Jul 6 · Gmail · Commitment · Priya Nair
You replied this morning. Follow-Through closed it for you.
The receipts
Every dropped ball has a price. You’ve paid it.
Nobody emails you when you drop one. The thread just goes quiet — and the cost shows up months later, with someone else’s name on the deal.
THE DEAL
The deal that went quiet
“I’ll send the contract Tuesday.” It’s Friday. They stopped replying two days ago — and signed with whoever did. Deals rarely die in negotiation. They die in silence.
THE INTRO
The intro you never made
“Happy to connect you two.” You weren’t. Six weeks later they meet at a conference and find out. Your word was the product — and you shipped late.
THE 2AM AUDIT
The 2am “did I ever reply?”
You’re scrolling sent mail in the dark, auditing your own inbox for promises. Execs spend 3+ hours a week doing exactly this. It finds maybe half.
How it works
Connect once. It runs quietly from there.
01
Connect
Link Gmail or Outlook in 30 seconds. Read-only scopes — Follow-Through can see your mail, never send or delete it.
02
Detect
AI reads every thread like a chief of staff. It tells a firm “I will send it Tuesday” from a casual “maybe later” — and logs only the ones you actually owe.
03
Follow through
Reply, and the item resolves itself. No manual entry. What’s still open lands in one daily briefing, sorted by who’s waiting longest.
Across active accounts
Trust & privacy
We don’t read your email. We read what you promised.
Your message is read once for extraction, then it’s gone. Only the follow-up — a title, a date, who’s waiting — ever touches our database.
Read-only scopes
Gmail and Outlook access is read-only. Follow-Through cannot send, delete, or modify a single message.
Raw email is never stored
Your message is read once for extraction, then discarded. Only the follow-up itself — a title, a date, who’s waiting — is saved.
Cancel anytime
One click, no retention call, no "are you sure" maze. Your data leaves when you do.
SOC 2 in progress
Type II audit underway. Encryption in transit and at rest, today.
Rolling out now
Azure OpenAI, zero data retention
Migrating extraction to Azure OpenAI under a Zero Data Retention agreement — no prompt or response retained, by us or by Microsoft.
End-to-end encrypted follow-ups
The follow-up record itself, encrypted at rest — unreadable even to us.
Pricing
Cheaper than one dropped deal.
First month free. No credit card required.
Individual
$4.99/mo
Billed annually
Gmail
- ✓Daily briefing
- ✓Smart follow-up detection
- ✓Smart reminders
- –Outlook integration
- –Team collaboration
- –SSO / SAML
Teams
$9.99/seat/mo
Billed annually
Gmail + Outlook
- ✓Daily briefing
- ✓Smart follow-up detection
- ✓Smart reminders
- ✓Outlook integration
- ✓Team collaboration
- –SSO / SAML
Enterprise
Custom
All integrations
- ✓Daily briefing
- ✓Smart follow-up detection
- ✓Smart reminders
- ✓Outlook integration
- ✓Team collaboration
- ✓SSO / SAML
- ✓Priority support
Your word is your brand. Keep it.
No waitlist, no review queue. Connect Gmail or Outlook and Follow-Through is watching your inbox in under a minute.
